LIZHI
Challenge:
To bring a domestic brand global as it expands its range of international products and develops its overseas subsidiaries while managing risk and mitigating potential crisis in overseas markets.
Services Provided:
- Global Corporate & Subsidiary Branding Strategy
- Naming, Slogan, and Corporate Identity
- Social & Digital Marketing Content
- Media & analyst relations
- Talking points & executive media preparation
- Reputation & crisis management
Key Achievements:
- Executive interviews with top global media
- Managed key crisis communications with stakeholders
- Strategic Communications to Increase Stakeholder Confidence
We established strong and clear global communications to effectively reach stakeholders, including customers, partners, investors and regulators.
